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Discovering Conrad’s ‘Year of the Resort’ at This Idyllic Mexican Beachfront Hotel

by Alice
Conrad

On a serene August Friday, I found myself immersed in luxury at the Conrad Tulum Riviera Maya Resort. The day was spent indulging in the resort’s unique spa pool and exploring the expansive amenities, showcasing Conrad’s dedication to blending luxury with playful experiences.

A Day in the Spa Pool

The Conrad Tulum’s spa pool is a marvel of design and innovation. With an array of mystery buttons around the pool’s perimeter, each triggering different jets, waterfalls, and bubbles, my friends and I engaged in a joyful exploration of these water features. Shaded by a thatched roof, we reveled in the playful interactions with the pool’s various elements. Following our aquatic adventure, we experienced the hydrotherapy circuit, complete with a brief cold plunge and relaxation in a chic concrete hot tub, where mango-flavored popsicles were served by the spa manager.

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Conrad Tulum: A Luxurious Experience

Dino Michael, Hilton’s senior vice president and global category head for luxury brands, encapsulated the essence of our stay with his comment, “Luxury doesn’t have to be serious.” My two days at Conrad Tulum were a testament to this philosophy, featuring sunrise soaks in an alfresco tub, mezcal Negronis at Ultramar pool bar, and daily visits to the build-your-own chilaquiles station at Arbolea restaurant. This experience highlighted Conrad’s commitment to delivering luxurious, yet fun-filled resort experiences.

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Conrad’s Evolution in Resort Luxury

Historically associated with urban luxury hotels, Conrad has expanded its portfolio to include remarkable resort properties. The Conrad Punta de Mita, which opened in 2020, set the stage for Conrad’s shift towards resort-focused properties. This trend continued with the opening of Conrad Tulum in January 2022, a 349-room beachfront resort that integrates seamlessly with its natural surroundings. Conrad’s new Sardinian and Moroccan hotels, launched in 2022, echo the Tulum hotel’s immersion in local culture and environment.

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Design and Space: Key Features

Conrad’s design ethos emphasizes contemporary and bold aesthetics. Michael describes this as “bold and impactful,” with the forthcoming Conrad Kuala Lumpur exemplifying a dramatic design and dynamic food and beverage offerings. The Conrad Tulum embodies these principles, featuring grand wooden doors, a lounge with hanging chairs and water features, and a massive reflecting pool that has become a popular photo spot. The resort’s rooms, starting at 450 square feet, are designed to enhance indoor-outdoor living, with each room boasting a small, private plunge pool.

New Conrad Hotels and Future Directions

Conrad’s expansion continued with notable openings in Sardinia and Morocco in 2022, targeting less-explored destinations. The choice of locations, such as the coastal city of Rabat in Morocco, reflects Conrad’s strategy to expose guests to emerging travel hotspots. Looking ahead, Conrad is set to debut four new hotels this year, including the resort-centric Conrad Orlando, featuring views of Disney World’s nightly fireworks and amenities like a golf course and crystal lagoon.

Conclusion

Conrad Tulum exemplifies the brand’s successful integration of luxury with vibrant, engaging experiences. As the brand continues to evolve and expand, particularly in resort destinations, it remains committed to offering innovative and memorable stays. While the future holds exciting prospects for Conrad, my unforgettable experience at the Tulum spa pool—with its fresh-fruit skewers and playful design—remains a standout memory.

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